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Online Advertising

link clicks vs landing page views explained by digitalacce

Link Clicks vs Landing Page Views: Which Is Better For Facebook Ads?

For those very familiar with Facebook ads, link clicks vs landing page views comparison should not be strange to you. Anyway, in course of this article, you’ll understand the difference between link clicks vs landing page views and which one you should choose for your Facebook ad campaign. Link clicks vs Landing page views: The …

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facebook ad in review

Facebook Ad Stuck In Review? Here’s How To Fix It

After setting up your Facebook Ad, It’s time to publish it. However, after publishing your Facebook ad is stuck in review for a very long time and you don’t know what to do. I’ve been there before, so I understand the situation perfectly. In this post, I’ll show exactly how to fix it. Why Facebook …

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FBCLID

What Is FBCLID In Google Analytics?

Have you ever seen FBCLID  as a traffic source or medium in your Google Analytics before? Do not panic. It is not an error. What Is FBCLID In Google Analytics? FBCLID means Facebook Click Identifiers. It is a tracking parameter automatically added to any outbound link from Facebook. In the case of FBCLID, it tracks …

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CPL (cost per lead) meaning and tutorial

CPL (Cost Per Lead) In Digital Marketing: The Complete Tutorial

Definition: CPL in Digital Marketing means Cost-Per-Lead and it is an advertising campaign strategy that focuses on how much it costs the advertiser to generate a single lead. Now, let’s dig deeper. To start with, a Lead, in marketing, is simply defined as a potential customer of any business. The basic information most advertisers get …

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CBO vs ABO difference explained

CBO vs ABO: Is Campaign Budget Optimisation Good?

CBO vs ABO is one hot debate amongst Facebook advertisers. They often do not know which is a better strategy to adopt. Anyways, in this article, I will explain in detail what CBO and ABO mean in Facebook advertising and consider the key difference between the two. Also, I’ll further help you make a good …

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Facebook ads size tutorial

Facebook Ads Size – The Ultimate Guide

Facebook is one of the biggest marketplaces on the internet and many business owners advertise there. It is therefore pertinent to understand the various Facebook ads size for all kinds of placements. As you know, Facebook Ads can show in several places. In the Facebook Ads manager, these are called placements. Each of the Facebook …

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facebook ads strategies

Untapped Facebook Ad Strategies That Convert Like Crazy

Facebook is one of the biggest online marketing platforms. No wonder many businesses heavily rely on Facebook Ads to sell their product or services. In this post, I’ll share with you some untapped Facebook Ad strategies that will potentially improve your ROAS (return on ads spent) by over 100%. The strategies may look simple but …

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how to remove fbclid, from Google analytics

What Is MSCLKID In Google Analytics?

Have you ever seen MSCLKID as a traffic source or medium in your Google Analytics before? Do not panic. It is not an error. In this post, you’ll understand what MSCLKID means and how to get rid of them in Google Analytics. What does MSCLKID Mean? Simply put, MSCLKID means Microsoft Click ID. It shows up in …

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how to run online ads like a pro

Factors That Determine Success of An Ad: Run Ads Like A Pro

Almost any marketer or online business owner should know how to run online ads like a pro. (Or learn how to run Facebook ads, Twitter Ads, Google Ads, or Reddit Ads like a pro.) Unfortunately, many do not know the most important factors that determine the success of an ad. In other words, many marketers …

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